This event has been postponed!
To align with EU policy priorities, the decision has been taken to postpone this event until Q4 2025.
Further details coming soon.
The EIT EdTech Conference overarching goal is to support the European EdTech ecosystem and contribute to make EdTech the next European success story. Recognising the dynamic yet fragmented nature of the EdTech landscape, this event serves as a platform for connection and collaboration. Building upon the conclusions of its first edition in 2024, the EIT EdTech Conference 2025 will bring together key stakeholders from across the education and innovation communities – including industry leaders, startups, public sector representatives, universities and schools – to explore synergies, share best practices and discuss policies that are crucial to drive impactful innovation in digital education.
Featuring a distinctive programme combining keynote speakers, high-level panel discussions and workshop sessions, this event aims to amplify existing success stories, foster strategic partnerships and bring the EIT Community closer to the EdTech ecosystem as a strong supporter to build a more cohesive and stronger European EdTech.
Discover cutting-edge technologies improving digital skills and education quality, featuring projects funded by Horizon Europe and the EIT.
Highlight the importance of cross-sector collaborations between public institutions, private companies, and educational entities to drive funding and innovation in EdTech.
Address the digital transition in education by showcasing training programmes, policy recommendations, and solutions that support teachers in adopting and effectively using EdTech tools.
Learn how successful EdTech initiatives can expand across Europe through collaboration and sharing best practices.
Identify the digital bottlenecks preventing EdTech adoption and explore strategies for improving infrastructure and accessibility.
Promote initiatives and technologies that ensure equitable access to digital learning opportunities for all learners.
Discuss the opportunities and challenges of AI in education, focusing on privacy, bias, and ethical implications under the EU’s AI regulatory framework.
Gain insights from top European EdTech companies on growth strategies, market impact, and overcoming industry challenges.
By highlighting existing initiatives, solutions and emerging trends to a broad audience, the conference will facilitate discussions between EdTech industry and startups, policymakers at national and European levels, educators, students and potential funders.
The conference will engage with policymakers to shape supportive policies, highlight funding opportunities, and incentivize the creation of EdTech-specific accelerator programmes, ultimately aiming to elevate European EdTech on a global scale.
By fostering collaboration between universities and EdTech companies, showcasing solutions that support educators, and influencing decision-makers to invest in EdTech training programmes for teaching staff, the conference aims to support the integration of EdTech solutions into European education.
By exploring the role of EdTech in meeting EU skills priorities and the goals of the Digital Education Action Plan. It will drive discussions on policies and EdTech solutions that enhance employability, support workforce transformation, and ensure accessible digital education for all.
The EdTech Committee is a specialised group of EdTech experts convened to offer guidance on content development for the upcoming EIT EdTech Conference 2025 to ensure comprehensive coverage of essential topics and discussions relevant to the sector.
Simona Petkova is part of the ‘Digital Education’ Unit of the European Commission, which is tasked with the implementation of the Digital Education Action Plan 2021-2027.
Currently, Simona coordinates the policy response to the use of Artificial Intelligence in education and training and is in charge of boosting digital literacy and building resilience to disinformation though education. She also oversees the support for the European Education Technology (EdTech) sector and its effective integration into the European digital education ecosystem.
Previously, Simona oversaw stakeholder engagement and strategic communications as well as the implementation of the Digital Education Hackathon.
Prior to joining the Commission in 2017, Simona gained experience in other international organisations, where she worked on bridging the gender digital divide. She holds MSc in Media and Communications Governance from the London School of Economics and Political Science and BSc (Hons) in Media Studies and Sociology from City, University of London.
Svenia Busson is a global Learning Innovation explorer, speaker & ecosystem builder. She travelled 19 countries to find the most innovative teaching and learning practices. She is the author of ‘Exploring the Future of Education’ a book about education innovations from Europe, founded two industry associations: Edtech France and the European Edtech Alliance and is the programme manager of programmes dedicated to the growth of Edtech founders such as the Female Edtech Fellowship – Europe, Break into the US and Raise: Edtech.
Sean O’Reilly works with the national representative association for Ireland’s technological universities (Technological Universities Association, TUA) and with predecessor bodies since 2012, in a number of roles supporting the rapidly evolving sector in strategic, data-driven decision-making, change management and quality enhancement. Sean was a member of the Steering Board for a €40m National Recovery and Resilience Programme in technological universities, funded by #NextGenerationEU. The programme focused on empowering students, developing staff capabilities, enhancing the digital ecosystem, and sustaining impact (www.transforminglearning.ie)
Prior to returning to Ireland, Sean worked for almost 20 years with schools in the United Kingdom, and spent 7 years leading ICT developments for 130 schools and acting as school inspector. This role included setting strategic direction for primary and secondary schools’ use of ICT, and managing a EU-funded project to invest in 600 sites, including SMEs, across a sub-region.
Ilaria manages the units in charge of Innovation, Education, and Communication at the seat of the EIT in Budapest.
She has over 20 years’ experience in Business Development & Innovation Management in Multinational companies, Innovation Consultancy firms and hi-tech Startups.
Ilaria began her career at Whirlpool Corporation, where she held different managerial positions in Customer Service and Marketing and led the EMEA Innovation Team. She then worked as Head of Business Development and Grants Management for an Engineering Consulting firm, building her experience in European Grants strategies and submissions, with proven successes.
She was then Senior Partner at Great Product Ventures Inc, a US based venture development firm. Ilaria is a Startup’s business developer, mentor, and advisor and has put together an extensive network of relations with major crowdfunding entities, VC players, Accelerators & Incubators, and many valuable startups at international level.
In the last 10 years, Ilaria is also a Lecturer at LIUC University (Italy), teaching Innovation Management at the Faculty of Economics and Innovation & Industrial Design at the Faculty of Engineering.
Ilaria holds an Msc in Economics from Università Cattolica di Milano.
Founder and Executive Chairman at Educraftor, Founder and CEO at Teach millions, Accelerator Programme Lead at the European Digital Education Hub.
Set the tone for the day and uplift the conversation with high level keynote on EU education policy priorities and the positioning of EdTech in those.
Panelists will exchange thought-provoking insights on how strategic collaboration between public institutions, private companies, and educational entries are shaping innovation and funding in European EdTech.
Founder and Executive Chairman at Educraftor, Founder and CEO at Teach millions, Accelerator Programme Lead at the European Digital Education Hub.
Märt Aro’s involvement in the field of education development dates back to his secondary school years which saw Märt organising educational events for peers on a national level.
Since 2004, Märt has established numerous organisations and companies in the area of education development.
Märt is the co-founder of DreamApply.com Student Application Management Platform, launched in 2011. DreamApply is used by more than 300 universities from across 40 countries, serving millions of users annually.
Märt is serving as Chairman of the Board at NGO EdTech Estonia that brings together 50+ founders of education innovation initiatives from Estonia with the aim of sharing experience and fostering cooperation.
In order to drive education forward Märt regularly collaborates with: United Nations, European Union, Estonian Ministry of Education and Research, and many others.
Jannie has extensive experience working with digital competence, pedagogy, and management, both as an educator, principal, and head of professional development. She has been appointed commissioner to the Swedish Government’s strategic cooperation programme on Skills and Lifelong Learning and has advised the Swedish National Agency for Higher Vocational Education and Swedish Public Employment Agency as a member of their Innovation Advisory Boards. Jannie is the CEO of Swedish EdTech Industry and Chair of The European EdTech Alliance (EEA), an umbrella organisation of European associations connecting the European EdTech ecosystem and representing more than 2500 EdTech companies.
Jitske van Os is Managing Director of Dutch EdTech, where she leads the Dutch EdTech community and supports entrepreneurs in growing and scaling internationally. With over a decade of experience in ecosystem building, strategic project management, and stakeholder engagement, she has worked with 500+ startups and scale-ups to accelerate innovation. Previously, she held leadership roles at Techleap.nl, StartupDelta, and Tech Tour, developing international growth programs, forging strategic partnerships, and driving impactful collaborations between entrepreneurs, investors, and policymakers. Passionate about connecting people and creating opportunities, Jitske thrives at the intersection of strategy and execution to deliver lasting impact in education and techn
Panelists will explore how technology supports skills development and digital literacy in Europe, and how these goals align with current European policy priorities. The discussion will highlight practical approaches and lessons learned form real-world experiences.
Svenia Busson is a global Learning Innovation explorer, speaker & ecosystem builder. She travelled 19 countries to find the most innovative teaching and learning practices. She is the author of ‘Exploring the Future of Education’ a book about education innovations from Europe, founded two industry associations: Edtech France and the European Edtech Alliance and is the programme manager of programmes dedicated to the growth of Edtech founders such as the Female Edtech Fellowship – Europe, Break into the US and Raise: Edtech.
Dr Sharon Flynn was the National Co-ordinator of N-TUTORR (2022-2025), an ambitious programme of work funded by the European Union and NextGenerationEU. In her role, she worked closely with senior academic leaders in seven partner HEIs to transform teaching and learning in the technological higher education sector in Ireland. Dr Flynn has experience working at a national level, leading the Irish Universities Association’s Enhancing Digital Teaching and Learning (EDTL) project between 2019 and 2022. Previously, she was Assistant Director of the Centre for Excellence in Learning and Teaching at the University of Galway between 2006 and 2019. In July 2025 she took up the role as Manager of the Research Institute for Creativity at the University of Galway. With a PhD in Computing Science from the University of Glasgow, Scotland, she has almost 30 years experience working in higher education in Ireland.
Michaela Horvathova is an international education expert with extensive experience in education reform and future skills development. As Co-founder and Chief Education Officer at Beyond Education, she leads an edtech startup focused on preparing students for the future by assessing and cultivating 21st-century skills online. Her career includes advising the Prime Minister of Slovakia on education reform and spearheading transformative educational projects for the 21st century with the Center for Curriculum Redesign in Brazil, South Africa, and the Netherlands. She has also worked as a policy analyst at the OECD and as a consultant for organizations such as UNICEF, the International Baccalaureate, and The Future Society, emphasizing her commitment to leveraging education as a catalyst for societal progress and preparing students to meet the challenges of the future. Michaela holds a Master’s degree in International Education Policy from Harvard University.
Lana is the President of the European Students’ Union (ESU) for the 2025/26 mandate. She has been actively involved in the student movement for over five years, beginning as president of the student council at the University of Rijeka. As a member of the Croatian Students’ Council, she engaged in national and European-level advocacy on a wide range of student issues. Prior to becoming president, Lana served as Vice-President of ESU during the 2024/25 term and was a member of its Executive Committee since October 2023. In these roles, she worked extensively on topics related to enhancing the Quality of Education and the development of the European Education Area. As president, Lana focuses on advancing the European Education Area and strengthening the Organizational Development and Capacity Building. She is committed to fostering a more inclusive, innovative, and student-driven higher education landscape across Europe.
Get to know EIT Community initiatives and their potential to include EdTech.
Pamela Pokorny is an inclusive education specialist with a background spanning instructional design, EU policy, and edtech. She leads the Digital Learning Unit at EIT Food, where she oversees a program reaching over 200,000 online learners. Her work focuses on developing accessible, scalable learning experiences, including innovations in 3D and augmented reality platforms and microlearning strategies. Pamela has led cross-functional teams in both academic and applied settings, advancing lifelong learning in the context of agrifood system transformation.
Ligita studied law at university but has always been drawn to education and youth engagement. For the past seven years, she has worked on initiatives that empower students through international projects, events, and hands-on learning opportunities. She currently leads the Girls Go Circular initiative and serves as Head of Youth Education at EIT RawMaterials. In this role, she works with partners across Europe to equip young people and educators with digital, green, and entrepreneurial skills.
Gerard is an education professional with experience in policy, research, and programme design and implementation. He has worked in think tanks, government agencies, ministries, higher education and the third sector. His current role is Head of Education Capacity Building at EIT Urban Mobility, where he leads the organisation’s participation in EIT Community education programmes and is responsible for projects in moderate and modest innovation countries. He is in charge of the strategic development of the EIT Campus, the online platform that brings together the EIT KICs’ education offer and has attracted over 200,000 users since 2023.
Designed to spark meaningful conversations, each Lab will gather insights, recommendations, and innovative ideas from participants, while also exploring key collaboration opportunities.
Set the tone for the day and uplift the conversation with high level keynote on EU education policy priorities and the positioning of EdTech in those.
Panelists will exchange thought-provoking insights on how strategic collaboration between public institutions, private companies, and educational entries are shaping innovation and funding in European EdTech.
Founder and Executive Chairman at Educraftor, Founder and CEO at Teach millions, Accelerator Programme Lead at the European Digital Education Hub.
Märt Aro’s involvement in the field of education development dates back to his secondary school years which saw Märt organising educational events for peers on a national level.
Since 2004, Märt has established numerous organisations and companies in the area of education development.
Märt is the co-founder of DreamApply.com Student Application Management Platform, launched in 2011. DreamApply is used by more than 300 universities from across 40 countries, serving millions of users annually.
Märt is serving as Chairman of the Board at NGO EdTech Estonia that brings together 50+ founders of education innovation initiatives from Estonia with the aim of sharing experience and fostering cooperation.
In order to drive education forward Märt regularly collaborates with: United Nations, European Union, Estonian Ministry of Education and Research, and many others.
Jannie has extensive experience working with digital competence, pedagogy, and management, both as an educator, principal, and head of professional development. She has been appointed commissioner to the Swedish Government’s strategic cooperation programme on Skills and Lifelong Learning and has advised the Swedish National Agency for Higher Vocational Education and Swedish Public Employment Agency as a member of their Innovation Advisory Boards. Jannie is the CEO of Swedish EdTech Industry and Chair of The European EdTech Alliance (EEA), an umbrella organisation of European associations connecting the European EdTech ecosystem and representing more than 2500 EdTech companies.
Jitske van Os is Managing Director of Dutch EdTech, where she leads the Dutch EdTech community and supports entrepreneurs in growing and scaling internationally. With over a decade of experience in ecosystem building, strategic project management, and stakeholder engagement, she has worked with 500+ startups and scale-ups to accelerate innovation. Previously, she held leadership roles at Techleap.nl, StartupDelta, and Tech Tour, developing international growth programs, forging strategic partnerships, and driving impactful collaborations between entrepreneurs, investors, and policymakers. Passionate about connecting people and creating opportunities, Jitske thrives at the intersection of strategy and execution to deliver lasting impact in education and techn
Panelists will explore how technology supports skills development and digital literacy in Europe, and how these goals align with current European policy priorities. The discussion will highlight practical approaches and lessons learned form real-world experiences.
Svenia Busson is a global Learning Innovation explorer, speaker & ecosystem builder. She travelled 19 countries to find the most innovative teaching and learning practices. She is the author of ‘Exploring the Future of Education’ a book about education innovations from Europe, founded two industry associations: Edtech France and the European Edtech Alliance and is the programme manager of programmes dedicated to the growth of Edtech founders such as the Female Edtech Fellowship – Europe, Break into the US and Raise: Edtech.
Dr Sharon Flynn was the National Co-ordinator of N-TUTORR (2022-2025), an ambitious programme of work funded by the European Union and NextGenerationEU. In her role, she worked closely with senior academic leaders in seven partner HEIs to transform teaching and learning in the technological higher education sector in Ireland. Dr Flynn has experience working at a national level, leading the Irish Universities Association’s Enhancing Digital Teaching and Learning (EDTL) project between 2019 and 2022. Previously, she was Assistant Director of the Centre for Excellence in Learning and Teaching at the University of Galway between 2006 and 2019. In July 2025 she took up the role as Manager of the Research Institute for Creativity at the University of Galway. With a PhD in Computing Science from the University of Glasgow, Scotland, she has almost 30 years experience working in higher education in Ireland.
Michaela Horvathova is an international education expert with extensive experience in education reform and future skills development. As Co-founder and Chief Education Officer at Beyond Education, she leads an edtech startup focused on preparing students for the future by assessing and cultivating 21st-century skills online. Her career includes advising the Prime Minister of Slovakia on education reform and spearheading transformative educational projects for the 21st century with the Center for Curriculum Redesign in Brazil, South Africa, and the Netherlands. She has also worked as a policy analyst at the OECD and as a consultant for organizations such as UNICEF, the International Baccalaureate, and The Future Society, emphasizing her commitment to leveraging education as a catalyst for societal progress and preparing students to meet the challenges of the future. Michaela holds a Master’s degree in International Education Policy from Harvard University.
Lana is the President of the European Students’ Union (ESU) for the 2025/26 mandate. She has been actively involved in the student movement for over five years, beginning as president of the student council at the University of Rijeka. As a member of the Croatian Students’ Council, she engaged in national and European-level advocacy on a wide range of student issues. Prior to becoming president, Lana served as Vice-President of ESU during the 2024/25 term and was a member of its Executive Committee since October 2023. In these roles, she worked extensively on topics related to enhancing the Quality of Education and the development of the European Education Area. As president, Lana focuses on advancing the European Education Area and strengthening the Organizational Development and Capacity Building. She is committed to fostering a more inclusive, innovative, and student-driven higher education landscape across Europe.
Get to know EIT Community initiatives and their potential to include EdTech.
Pamela Pokorny is an inclusive education specialist with a background spanning instructional design, EU policy, and edtech. She leads the Digital Learning Unit at EIT Food, where she oversees a program reaching over 200,000 online learners. Her work focuses on developing accessible, scalable learning experiences, including innovations in 3D and augmented reality platforms and microlearning strategies. Pamela has led cross-functional teams in both academic and applied settings, advancing lifelong learning in the context of agrifood system transformation.
Ligita studied law at university but has always been drawn to education and youth engagement. For the past seven years, she has worked on initiatives that empower students through international projects, events, and hands-on learning opportunities. She currently leads the Girls Go Circular initiative and serves as Head of Youth Education at EIT RawMaterials. In this role, she works with partners across Europe to equip young people and educators with digital, green, and entrepreneurial skills.
Gerard is an education professional with experience in policy, research, and programme design and implementation. He has worked in think tanks, government agencies, ministries, higher education and the third sector. His current role is Head of Education Capacity Building at EIT Urban Mobility, where he leads the organisation’s participation in EIT Community education programmes and is responsible for projects in moderate and modest innovation countries. He is in charge of the strategic development of the EIT Campus, the online platform that brings together the EIT KICs’ education offer and has attracted over 200,000 users since 2023.
Designed to spark meaningful conversations, each Lab will gather insights, recommendations, and innovative ideas from participants, while also exploring key collaboration opportunities.
08:30 – 09:00
09:00 – 09:15
09:15 – 09:30
09:30 – 10:00
10:00 – 10:40
10:40 – 11:10
11:10 – 11:50
11:50 – 12:10
12:10 – 13:00
13:00 – 14:00
14:00 – 14:15
14:15 – 16:15
16:15 – 16:30
16:30 – 17:05
17:05 – 17:15
17:15 – 17:30
Coffee & Registration
Welcome Remarks
Opening Keynote
Participatory check-in session:
Exploring our ecosystem
Interactive Panel Discussion 1:
Driving Innovation Together: Public-Private Partnerships Advancing European EdTech
Coffee break
Interactive Panel Discussion 2:
Equipping Learners for the Future: Skills Development in a Digital Europe
Lightening Talks:
Discover the EIT Community Initiatives
EdTech Innovations:
Learning from Europe’s Success Stories
Lunch
Keynote Speech
Co-Creation Labs:
Making EdTech the Next European Success Story
Coffee break
Plenary: Harvest of the day & next steps
Graphic Harvest of the Day
Closing remarks: The road ahead for EdTech
Coming soon – check back for updates.
Ilaria manages the units in charge of Innovation, Education, and Communication at the seat of the EIT in Budapest.
She has over 20 years’ experience in Business Development & Innovation Management in Multinational companies, Innovation Consultancy firms and hi-tech Startups.
Ilaria began her career at Whirlpool Corporation, where she held different managerial positions in Customer Service and Marketing and led the EMEA Innovation Team. She then worked as Head of Business Development and Grants Management for an Engineering Consulting firm, building her experience in European Grants strategies and submissions, with proven successes.
She was then Senior Partner at Great Product Ventures Inc, a US based venture development firm. Ilaria is a Startup’s business developer, mentor, and advisor and has put together an extensive network of relations with major crowdfunding entities, VC players, Accelerators & Incubators, and many valuable startups at international level.
In the last 10 years, Ilaria is also a Lecturer at LIUC University (Italy), teaching Innovation Management at the Faculty of Economics and Innovation & Industrial Design at the Faculty of Engineering.
Ilaria holds an Msc in Economics from Università Cattolica di Milano.
Dr. Martin Vendel holds the position as Academy Director at EIT Urban Mobility. He has experience from academic research and teaching combined with industrial experience from large multinational corporations and startups. Dr. Vendel has experience from a number of executive and board positions, with a focus on corporate strategy, marketing, business development and industry transformation. The last years with a focus on technology driven transformation and change.
Originally a high school teacher from Australia, Beth Havinga has managed education publishing houses and education software companies in Europe, founded her own EdTech startups in Germany and the USA, and, for the last six years, has supported a wide variety of education organisations through her company, Connect EdTech. Beth works with large tech corporations, education publishers, governments, ministries of education and education startups globally, supporting them in education policy, digital implementation strategies, market analyses, and the internationalisation and expansion of digital products. She currently serves on the practical advisory board of Kids.digilab.Berlin.
As a specialist in the digitisation and interoperability of education systems, Beth currently serves on the Digitisation Council of the state of Berlin in Germany, is chair of the advisory board of Kids.Digilab.Berlin, and also represents Germany as head delegate to the European Committee for Standardization of Interoperability for Learning Technologies and EdTech. Additionally, Beth is part of the EdTech Roundtable of the European Commission, represents the EEA as part of UNESCO’s Broadband Commission, and is part of the COSN international advisory board.
Beth has previously served on the expert committee of the Austrian Ministry of Economy, Research and Science, and was an invited member of the expert Platform, “Digital Future: Learning. Researching. Knowledge” of the German Digital Summit under the Chairmanship of the German Education Minister.
As a cofounder of the European Edtech Alliance, Beth is excited about making the digital education landscape within Europe more accessible, interconnected and open for innovation.
Biography to follow soon
Gerard is an education professional with experience in policy, research, and programme design and implementation. He has worked in think tanks, government agencies, ministries, higher education and the third sector. His current role is Head of Education Capacity Building at EIT Urban Mobility, where he leads the organisation’s participation in EIT Community education programmes and is responsible for projects in moderate and modest innovation countries. He is in charge of the strategic development of the EIT Campus, the online platform that brings together the EIT KICs’ education offer and has attracted over 200,000 users since 2023.
Svenia Busson is a global Learning Innovation explorer, speaker & ecosystem builder. She travelled 19 countries to find the most innovative teaching and learning practices. She is the author of ‘Exploring the Future of Education’ a book about education innovations from Europe, founded two industry associations: Edtech France and the European Edtech Alliance and is the programme manager of programmes dedicated to the growth of Edtech founders such as the Female Edtech Fellowship – Europe, Break into the US and Raise: Edtech.
Founder and Executive Chairman at Educraftor, Founder and CEO at Teach millions, Accelerator Programme Lead at the European Digital Education Hub.
Dr Sharon Flynn was the National Co-ordinator of N-TUTORR (2022-2025), an ambitious programme of work funded by the European Union and NextGenerationEU. In her role, she worked closely with senior academic leaders in seven partner HEIs to transform teaching and learning in the technological higher education sector in Ireland. Dr Flynn has experience working at a national level, leading the Irish Universities Association’s Enhancing Digital Teaching and Learning (EDTL) project between 2019 and 2022. Previously, she was Assistant Director of the Centre for Excellence in Learning and Teaching at the University of Galway between 2006 and 2019. In July 2025 she took up the role as Manager of the Research Institute for Creativity at the University of Galway. With a PhD in Computing Science from the University of Glasgow, Scotland, she has almost 30 years experience working in higher education in Ireland.
Märt Aro’s involvement in the field of education development dates back to his secondary school years which saw Märt organising educational events for peers on a national level.
Since 2004, Märt has established numerous organisations and companies in the area of education development.
Märt is the co-founder of DreamApply.com Student Application Management Platform, launched in 2011. DreamApply is used by more than 300 universities from across 40 countries, serving millions of users annually.
Märt is serving as Chairman of the Board at NGO EdTech Estonia that brings together 50+ founders of education innovation initiatives from Estonia with the aim of sharing experience and fostering cooperation.
In order to drive education forward Märt regularly collaborates with: United Nations, European Union, Estonian Ministry of Education and Research, and many others.
Lana is the President of the European Students’ Union (ESU) for the 2025/26 mandate. She has been actively involved in the student movement for over five years, beginning as president of the student council at the University of Rijeka. As a member of the Croatian Students’ Council, she engaged in national and European-level advocacy on a wide range of student issues. Prior to becoming president, Lana served as Vice-President of ESU during the 2024/25 term and was a member of its Executive Committee since October 2023. In these roles, she worked extensively on topics related to enhancing the Quality of Education and the development of the European Education Area. As president, Lana focuses on advancing the European Education Area and strengthening the Organizational Development and Capacity Building. She is committed to fostering a more inclusive, innovative, and student-driven higher education landscape across Europe.
Jitske van Os is Managing Director of Dutch EdTech, where she leads the Dutch EdTech community and supports entrepreneurs in growing and scaling internationally. With over a decade of experience in ecosystem building, strategic project management, and stakeholder engagement, she has worked with 500+ startups and scale-ups to accelerate innovation. Previously, she held leadership roles at Techleap.nl, StartupDelta, and Tech Tour, developing international growth programs, forging strategic partnerships, and driving impactful collaborations between entrepreneurs, investors, and policymakers. Passionate about connecting people and creating opportunities, Jitske thrives at the intersection of strategy and execution to deliver lasting impact in education and technology.
Jannie has extensive experience working with digital competence, pedagogy, and management, both as an educator, principal, and head of professional development. She has been appointed commissioner to the Swedish Government’s strategic cooperation programme on Skills and Lifelong Learning and has advised the Swedish National Agency for Higher Vocational Education and Swedish Public Employment Agency as a member of their Innovation Advisory Boards. Jannie is the CEO of Swedish Edtech Industry.
Jannie is also Chair of The European Edtech Alliance (EEA), an umbrella organisation of European associations connecting the European edtech ecosystem and representing more than 2500 edtech companies.
Michaela Horvathova is an international education expert with extensive experience in education reform and future skills development. As Co-founder and Chief Education Officer at Beyond Education, she leads an edtech startup focused on preparing students for the future by assessing and cultivating 21st-century skills online. Her career includes advising the Prime Minister of Slovakia on education reform and spearheading transformative educational projects for the 21st century with the Center for Curriculum Redesign in Brazil, South Africa, and the Netherlands. She has also worked as a policy analyst at the OECD and as a consultant for organizations such as UNICEF, the International Baccalaureate, and The Future Society, emphasizing her commitment to leveraging education as a catalyst for societal progress and preparing students to meet the challenges of the future. Michaela holds a Master’s degree in International Education Policy from Harvard University.
Ligita studied law at university but has always been drawn to education and youth engagement. For the past seven years, she has worked on initiatives that empower students through international projects, events, and hands-on learning opportunities. She currently leads the Girls Go Circular initiative and serves as Head of Youth Education at EIT RawMaterials. In this role, she works with partners across Europe to equip young people and educators with digital, green, and entrepreneurial skills.
Sean O’Reilly works with the national representative association for Ireland’s technological universities (Technological Universities Association, TUA) and with predecessor bodies since 2012, in a number of roles supporting the rapidly evolving sector in strategic, data-driven decision-making, change management and quality enhancement. Sean was a member of the Steering Board for a €40m National Recovery and Resilience Programme in technological universities, funded by #NextGenerationEU. The programme focused on empowering students, developing staff capabilities, enhancing the digital ecosystem, and sustaining impact (www.transforminglearning.ie)
Prior to returning to Ireland, Sean worked for almost 20 years with schools in the United Kingdom, and spent 7 years leading ICT developments for 130 schools and acting as school inspector. This role included setting strategic direction for primary and secondary schools’ use of ICT, and managing a EU-funded project to invest in 600 sites, including SMEs, across a sub-region.
Pamela Pokorny is an inclusive education specialist with a background spanning instructional design, EU policy, and edtech. She leads the Digital Learning Unit at EIT Food, where she oversees a program reaching over 200,000 online learners. Her work focuses on developing accessible, scalable learning experiences, including innovations in 3D and augmented reality platforms and microlearning strategies. Pamela has led cross-functional teams in both academic and applied settings, advancing lifelong learning in the context of agrifood system transformation.
Biography to follow soon
Biography to follow soon
Sean O’Reilly works with the national representative association for Ireland’s technological universities (Technological Universities Association, TUA) and with predecessor bodies since 2012, in a number of roles supporting the rapidly evolving sector in strategic, data-driven decision-making, change management and quality enhancement. Sean was a member of the Steering Board for a €40m National Recovery and Resilience Programme in technological universities, funded by #NextGenerationEU. The programme focused on empowering students, developing staff capabilities, enhancing the digital ecosystem, and sustaining impact (www.transforminglearning.ie)
Prior to returning to Ireland, Sean worked for almost 20 years with schools in the United Kingdom, and spent 7 years leading ICT developments for 130 schools and acting as school inspector. This role included setting strategic direction for primary and secondary schools’ use of ICT, and managing a EU-funded project to invest in 600 sites, including SMEs, across a sub-region.
The cost to attend the EIT EdTech Conference 2025 is €250 + VAT*.
National governments, EU Institutions, university representatives & press can register for free.
All registrations are subject to approval as places are limited.
*Discounts such as early bird offers may apply.
For booking terms & conditions visit the policy here.
Flick through the pages of the ‘Report from the First EIT Educational Technology Conference and Key priorities towards 2025’, which are now being taken into account for this year’s event programme.
This document outlines a high-level vision regarding
(1) How innovation should be incentivized in EdTech
(2) The different ways collaboration should be fostered in the sector
(3) Understand where resources and investment should be allocated in priority.
Progress made on the different priorities and subsequent actions to achieve are being reviewed periodically, during the next editions of the EIT EdTech conference.
Watch the testimonial video from the first EIT EdTech Conference below.
The first EIT EdTech Conference took place on 24 January 2024 in Brussels.
100+ High level attendees
3 Interactive workshops
3 Keynote speakers
2 Panel discussions
Demo Zone
Demo Zone exhibitors will be announced here.
Originally a high school teacher from Australia, Beth Havinga has managed education publishing houses and education software companies in Europe, founded her own EdTech startups in Germany and the USA, and, for the last six years, has supported a wide variety of education organisations through her company, Connect EdTech. Beth works with large tech corporations, education publishers, governments, ministries of education and education startups globally, supporting them in education policy, digital implementation strategies, market analyses, and the internationalisation and expansion of digital products. She currently serves on the practical advisory board of Kids.digilab.Berlin.
As a specialist in the digitisation and interoperability of education systems, Beth currently serves on the Digitisation Council of the state of Berlin in Germany, is chair of the advisory board of Kids.Digilab.Berlin, and also represents Germany as head delegate to the European Committee for Standardization of Interoperability for Learning Technologies and EdTech. Additionally, Beth is part of the EdTech Roundtable of the European Commission, represents the EEA as part of UNESCO’s Broadband Commission, and is part of the COSN international advisory board.
Beth has previously served on the expert committee of the Austrian Ministry of Economy, Research and Science, and was an invited member of the expert Platform, “Digital Future: Learning. Researching. Knowledge” of the German Digital Summit under the Chairmanship of the German Education Minister.
As a cofounder of the European Edtech Alliance, Beth is excited about making the digital education landscape within Europe more accessible, interconnected and open for innovation.
Biography available soon.
Professor Tuula Teeri (PhD) is currently leading a diverse spectrum of activities for science-based policy advice as the President of the Royal Swedish Academy of Engineering Sciences (IVA), Chair of Euro-CASE (European Network of Engineering Academies) and Board member of SAPEA (Science Advice for Policy by European Academies). She has held research and leadership positions at VTT Technical Research Centre of Finland and KTH Royal Institute of Technology in Sweden where she was appointed Pro Vice Chancellor in 2008. During 2009 – 2017 Tuula Teeri was the founding President of Aalto University, leading the merger of three Finnish universities in technology, business, and design. The unique profile at the intersection of art, science, business, and technology, as well as student driven entrepreneurship has become an international benchmark of university reform.
Sean O’Reilly has worked with the national representative association for Ireland’s technological higher education sector (Technological Higher Education Association, THEA) since 2012, in a number of roles supporting the rapidly evolving Technological Higher Education sector in strategic, data-driven decision-making, change management and quality enhancement. Sean works particularly with Registrars / Vice-Presidents of Academic Affairs, but also other key networks, and represents member institutions on several national groups. Sean represents THEA on the Steering Board for a €40m National Recovery and Resilience Programme in technological universities, funded by #NextGenerationEU. The programme focuses on empowering students, developing staff capabilities, and enhancing the digital ecosystem (www.transforminglearning.ie).
Prior to returning to Ireland, Sean worked for almost 20 years with schools in the United Kingdom, ultimately leading ICT developments for 130 schools and acting as school inspector. This role included setting strategic direction for primary and secondary schools’ use of ICT, and managing a EU-funded project to invest in 600 sites, including SMEs, across a sub-region.
The EIT EdTech Conference is organised by EIT Community and coordinated by EIT Urban Mobility. It is an initiative of the European Institute of Innovation and Technology (EIT), working to encourage positive changes in cities to make them more liveable places.
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The formal sponsorship packages can be viewed in the brochure, for alternative packages such as sponsoring products, event wifi & more get in touch to discuss opportunities at EIT ’s EdTech Conference 2025 by contacting eitedtech@forum-europe.com.
European Year of Skills, European Union Initiative
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